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Recap of the Summer in Sea Isle City by The Herald

This is a great article about the 2009 summer in Sea Isle City. It definitely appears many of the business owners had strong summers despite some lousy, June weather.

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Bars, Restaurants Survive Despite Wet June, Soggy Economy

By Joe Hart

 SEA ISLE CITY — As part of an end-of-summer survey, the Herald spoke with bar and restaurant managers in this seaside resort to find out how business treated them this season. Those who responded were asked to grade the summer business from A (very busy) to F (very slow).

The best grade given was from Alex, a manager at the Lobster Loft, who does not give his last name to newspaper reporters. He said the restaurant’s summer business was “fantastic.” Alex gave the summer business a grade of A. “We were the best kept secret at the Jersey shore this summer,” he said. When asked why business was so good, Alex said it was because the restaurant, located on the water at 42nd Place, ran regular two-for-one dinner specials as well as happy hour drink prices and half-price bar appetizers until 10 p.m. all summer.

The next best grade was from Terry Eidenberg, manager at the Springfield Inn, 43rd Street. “We’ve had a very good year,” she said. “June was a little slow due to the weather, but overall our summer was great.” She gave the Springfield’s summer business a B+.

Len Desiderio, owner of Kix-McNutley’s and mayor of Sea Isle, agreed that the wet June put a damper on summer business, but he said that the bad economy and early return to school also hurt. He gave Kix’s business an average C+ for the summer. He said many schools had started back before the Labor Day weekend, which sent families home from vacation earlier than usual. He also noted that college students went back even sooner leaving his business at 64th and Landis Avenue and many others throughout the city struggling to staff their establishments at summer’s end. Desiderio wanted to remind visitors to come back to town in September since there aren’t many of the regular summer problems with parking, long lines and packed beaches.

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